TOP FM is FM radio station by Sambhaav Media Group, a prominent media and publishing house in Gujarat with a legacy in print and electronic media. TOP FM has network of 13 stations across Gujarat & J&K. Purple Phase Communications was part of brand identity development and launch campaign of TOP FM. We launched TOP FM through Print, outdoor, TV and internet medium in Gujarat. The station was inaugurated by honourable Chief Minister of Gujarat Shri Vijaybhai Rupani. Overall, it was a successful campaign that created a buzz about the brand.